Why is silver bullion a bad investment?

Because it's not an investment. It doesn't generate value or pay dividends. It's a safe haven in financial turmoil, where other assets and cash lose their value. It's not a bad idea to set a portion of your wealth in precious metals to cover you when the market crashes, but don't expect to make any profits.

Exactly: It’s not a good financial investment (in general, precious metals are terrible investments). The only good reason to buy silver coins it’s collect them.

People should stop dreaming about unreal returns in imaginative booms. silver rices are down nearly 50% in the last 5 years. Where's the "shortage"?

Thank you for your advice. This is exactly my concerns.

I have just come across this thread and it;'s interesting because my friend was talking about the exact same thing last night how he thought he should invest in silver bullion as he had watched a televsion programme about it.  Still the same advice, everyone?

Definitely.  Yes you can argue that it's a good place to put your money in times of uncertainty so in term of Brexit and market crashes, it wouldn't be the worst thing you could do but it's more of a secure place for your money, and not really an investment as such.  This is what I hate about the media to be honest as they can out any spin on things and make it look like a good idea to people who are watching the programme.  Don't get me wrong, you won't lose but you won't gain much either.

Thank you for that, I think he needs to hear it!

Don't get me wrong, I am no financial wizzkid!!  But it's just good old fashioned common sense.